The One-Question Letter That Got a Homeowner to Call About Selling
An agent mailed homeowners a letter with a single question and her phone number. One of them called, and she signed the listing that week.
2-minute read
CURATED Today
Friday, October 2, 2026
Not the news. Everything else. The scripts, tactics, and ideas worth using from today’s expert videos, podcasts, newsletters, and blogs. We consume it all so you don’t have to.
A new edition every Monday through Friday, on your lunch hour.
Today’s finds 4
The Do Not Call List One Dialer Company Says It Does Not Check
A company that sells agents phone numbers and a dialer was asked which do not call lists it checks. The answer covers one kind of list and not the other.
2-minute read
What to Put on Screen So a Viewer Has to Save Your Video
One screen near the end of a short video is built so nobody can finish reading it. Four rules make it work, and it is quick to build from the steps you just taught.
3-minute read
The Gift Your Past Clients Have Already Picked Out
Nothing on it carries your name or your photo, and the client already chose the picture. An Atlanta agent explains where she finds it and the one rule behind it.
2-minute read
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