What to Offer a Homeowner Who Says They Are Going to Rent It Out
Arguing with a homeowner about renting loses you the conversation. He agrees with them first, then offers a report he does not think they have ever had done.
2-minute read
CURATED Top Picks
The rarest finds in the CURATED Library, picked from every expert video, podcast, newsletter, and blog we’ve read. The scripts, hidden settings, and hard numbers most agents have never seen, and will want to use this week.
Our editors chose 6 for today.
The Page That Gets You Named When Buyers Ask AI Who Is Best
Local Falcon ran 37,500 AI searches to see which real estate agents AI will name. Most of the agent websites it cited most often carried the same kind of page.
2-minute read
The Copy-Paste Test That Tells You Whether Your Listing's Three Best Features Are Real
You write three standout features for every listing and they come out as great location, nice kitchen, move-in ready. There is a ten-second test that settles whether they are features at all, and most of what agents write fails it on the first try.
2-minute read
Why Asking A Client For A Google Review Feels Like Begging
A team leader credited with more than 270 five star reviews uses no review software at all. The part nobody copies is not the wording.
2-minute read
The Line on the Master Policy That Can Make Every Unit in a Building Unfinanceable
When insurance costs doubled, plenty of condo boards raised the deductible to hold the monthly number down, and at the time that was good management. He says a per-unit deductible above a set figure now makes the whole building non-warrantable, which means a responsible decision two years ago quietly took financing away from every owner in it.
2-minute read
The Rent Proof Fannie Mae Takes on the House Your Buyer Keeps as a Rental
Your buyer wants to keep the current home and rent it out after the move. Fannie Mae's guide lists the proof of rent a lender may use for that house, and one paper it will not take.
3-minute read
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